The AARP’s new program Life
Reimagined, encourages people over 55—the largest and most powerful
segment of the workforce—to home in on their passion and create strong second
acts. A good many of us Boomers will have to work to pay the bills, long after the usual retirement age. But can this be a time to follow a new calling? To give ourselves completely to a cause, to pursue what we might refer to as "matters of the heart?"
San Francisco social entrepreneur Marc Freedman has upped the ante
even further, urging boomers to go out and change the world. An impossible dream? No, not if we start at the local level, and work one community at a time.
In 1997, Freedman began building
a movement to tap the vast skills and experience of people in midlife and
older. He founded an organization called Encore to encourage people to take
up a social cause then he created the Purpose
Prize, giving away over $5 million to hundreds of social innovators over 60.
Called “a MacArthur genius grant for retirees” this award, says Freedman,
“goes to everyday heroes who see a problem they can’t ignore. What they all had in common was a willingness to stretch their skills, embrace new situations, and take some amazing personal risks."
Charles Fletcher, a former telecom
executive, created, SpiritHorse, a global network of therapeutic riding centers
for people with disabilities—offering services free of charge. At 53,
Fletcher began volunteering at a local equine therapy center then plowed his Social Security checks into this venture.
Referrals came in, and the program grew, and Fletcher has since helped more than 5,000 individuals worldwide.
His leap of faith?
His leap of faith?
“At one time I owed about $138,000
in credit card debt,” Fletcher says, “Since I was single I was able to take the
risk. My daughters were out of college and established. I could afford to take
the chance I might go bankrupt.”
A human resources expert, Kate
Williams gradually lost her sight at age 65, then started a job training
program for the blind. “If I was going through so many challenges to simply keep my job" she said, "I had to ask: What must
other visually impaired or blind people be experiencing to find one?” With no
funding, Williams started working with the Adaptive Technology Services, to
create a software program that would help the blind overcome employment
barriers and function in a sighted world. This project was taken up by the Lighthouse for the Blind and Visually Impaired,
where Williams now trains people for jobs in finance, industry, government, and
nonprofit work.
What’s stunning is the level of financial risk these activists assume in order to improve the lives of others. “They fund their efforts in a variety of ways -- downsizing a home, raiding a retirement account, taking a side job,” says Freedman. “And the prize money they receive usually gets plowed right back into the project.”
In Europe many retirees are finding new rewards in the non-profit sector. Often these late bloomers are
inspired by their activist children. In 1998 Arthur Dethomas went to Cambodia as part of his national
service, helping the former French colony adapt to the legal system shared by
neighboring countries. When his Parisian parents, Emmanuelle and Jean-Paul
came to visit, they took an active interest in Sala Bai, a school in Siem Reap,
Cambodia, preparing disadvantaged youth for jobs in the burgeoning restaurant
and hotel business.
Impressed by the drive of these young people, the couple moved to Siem Reap and for two years Jean-Paul directed the school, while Emmanuelle handled communications. Now back in Paris, Emmanuelle, 68, is
president of Agir pour le Cambodge, the school's umbrella organization and
Jean-Paul, 72, a former engineer and tech executive, is mentoring budding
entrepreneurs.
Who says there are
no strong second acts in modern life?






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